BLive becomes Zomato's largest EV partner, strengthens ties in South, ET Auto
BLive becomes Zomato's largest EV partner, strengthens ties in South, ET Auto

BLive becomes Zomato’s largest EV partner, strengthens ties in South, ET Auto

February 20, 2024
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<p>At present, EVs account for about 5% of total vehicle sales but there is a significant shift from ICE vehicles to EVs.</p>
At present, EVs account for about 5% of total vehicle sales but there is a significant shift from ICE vehicles to EVs.

New Delhi: BLive, a multi-brand EV platform, has expanded its collaboration with Zomato, leading online food delivery brand, in the southern region.

Since establishing a partnership with Zomato in June 2023 to introduce Ezy Rental in metros, as well as Tier 1 and 2 cities, BLive has emerged as Zomato’s largest deployment partner for EVs. It has deployed EV fleets in five major cities — Kolkata, Ahmedabad, Chennai, Hyderabad, and Mumbai, the company said.

Building on this momentum, the extended collaboration now includes deploying TVS iQube scooters for last-mile deliveries in additional key cities, such as Bengaluru.

BLive aims to offer a seamless and eco-friendly solution for last-mile deliveries while fostering the adoption of electric vehicles in India. For Zomato, this collaboration will further fortify their ‘EV100’ initiative aimed at 100% deliveries through EVs by 2033, leading to Net Zero emissions.

Samarth Kholkar, CEO and Co-founder, BLive, said,” BLive has been working tirelessly to enable faster adoption of EVs in India. I’m glad that our alliance with Zomato is helping them attain their EV100 goal. This will also strengthen BLive’s position as the one-stop shop for all EV solutions as we aim to onboard 1000 micro-fleet operators in the next 3 years to meet the requirements of the growing last-mile delivery sector.”

Anjalli Ravi Kumar, Chief Sustainability Officer of Zomato, said, “We are deeply committed to reducing the environmental impact of food deliveries. Our commitment to facilitating 100% deliveries through EVs, leading to Net Zero emissions across the food ordering and delivery value chain by 2033, is powered by partnerships like these. A shift from conventional vehicles to eco-friendly EV is a shared commitment to sustainability and aligns with our vision of becoming a more responsible and sustainable company.”

Notably, this partnership is a part of BLive’s Rent-to-Own model, to make EVs affordable for all the delivery executives. Moreover, BLive also offers a wide range of EVs from all top brands to delivery executives, the company said in a media release.

At present, EVs account for about 5% of total vehicle sales but there is a significant shift from ICE vehicles to EVs. However, experts are estimating that EVs could account for more than 40% of India’s automotive market by 2030.

In India, last-mile deliveries account for 66% of daily trips, which accounts for roughly 200 million journeys. Most of the organizations are now encouraging their delivery executives to switch to EVs and hence the opportunities for growth in this sector are immense. And BLive is geared up to play a pivotal role in the EV revolution unfolding in India, the release added.

  • Published On Feb 12, 2024 at 05:04 PM IST

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